diva-e Festival 2023 – Online Marketing Edition
THIS WAS OUR EVENT FOR DIGITAL CHAMPIONS
THIS WAS OUR EVENT FOR DIGITAL CHAMPIONS
#timetoperform
Under the motto #timetoperform, we have brought together experts and decision-makers for digital channels, campaigns and end-to-end solutions to tackle the challenges and trends of online marketing together.
Performance and efficiency in marketing have never been more important than in 2023. Seamless digitalization, automation, AI and a customer-centric approach across marketing & IT budgets are the drivers of success in times of a paradigm shift.
Day
Sessions
Top speakers
A colorful mix of panel discussions, workshops, master classes, networking and a festival feeling awaited all participants in Munich. The focus was always on practical relevance with experience reports and real use cases.
Successful leadership on the wave of AI & Gen Z
We are in the midst of a paradigm shift, as AI technologies and the changing values of Gen Z are transforming traditional management structures into new leadership approaches.
ChatGPT & Co: From buzz to business!
The topic of ChatGPT is currently extremely hyped. However, the discussion often leaves open the question of how these technologies can be monetized.
These speakers were there
Authentic customer projects and best learnings that deliver real added value
Exclusive (tool) insights thanks to our top partners such as Ryte, Akeneo and GWI
Immerse yourself in the metaverse with the AR portal from our partner rooom
Exchange at eye level with B2C and B2B experts from various industries
Gastro-Highlights den ganzen Tag über - inkl. Barista und Buffet am Abend
Musical finale to the festival day with live music
We are proud to have these top partners on board and to make the festival a complete success together with them!
Ryte
Ryte is an award-winning SaaS company headquartered in Munich and is one of the fastest growing technology companies in Europe. Ryte helps companies and agencies to sustainably optimize their website by combining the six key aspects of website user experience: search engine optimization, quality assurance, performance, sustainability, accessibility and compliance. The Ryte platform is currently trusted by more than one million users worldwide.
Ryte is represented in Munich and Ho Chi Minh City with +100 employees. Global companies such as Allianz, Boehringer Ingelheim, Daimler and Sixt use Ryte's technology and innovative power to realize the full potential of their websites.
room
Enterprise Metaverse Solutions offers a platform for creating, managing and sharing interactive virtual experiences in 3D, AR and VR. The start-up specializes in enterprise metaverse solutions, digital showrooms, 3D product presentations and virtual events. rooom creates completely new possibilities for marketing, sales, education, collaboration, events and entertainment. The platform consists of rooomProducts for the creation, management & presentation of impressive 3D models; rooomSpaces for the simple design of showrooms, exhibition stands, learning spaces or even metaverse environments and rooomImmersions for the visualization of 3D content in augmented reality. rooomEvents offers a highly scalable GDPR-compliant platform for the central planning & implementation of interactive digital and hybrid events.
Retresco
Retresco is a market leader in the automated analysis and generation of content to develop demand, customer satisfaction and scale growth. Whether in digital commerce, media or a similar industry, companies benefit from automatically generated and easily scalable website, product and SEO texts - across all channels and in all relevant European languages.
Retresco also offers professional services along the entire content lifecycle. As part of customer-specific projects, semantic processes are also developed to make data and content accessible and utilize it through targeted information retrieval.
GWI
GWI is an audience insights technology company. The company's SaaS platform and customized data products are used daily by the world's largest brands, media companies and agencies to quickly gain a deep understanding of their audiences.
The company's flagship survey represents 2.7 billion people around the world. Through a combination of survey data and analytics, clients can gain deep insights into behaviors, attitudes and interests from extensive data sets such as GWI Kids, GWI Sports, GWI USA, GWI Gaming, GWI Travel and GWI Work.
Watch recordings now!
We want to create great things together. That's why we work with leading global technology partners. Our partnerships make us an even stronger partner for you: together with the best on the market, we set new standards. Every day.