AI Masterclass for digital marketing
The workshop for successful AI integration in your digital marketing
The workshop for successful AI integration in your digital marketing
Do you want to make greater use of AI in your company to streamline recurring marketing processes, analyze or process large volumes of data? Produce texts and images for intranet and internet?
In our AI Masterclass workshop, we train your employees and enable them to use AI tools safely and effectively in typical marketing tasks. From the first prompt to AI-supported quality control.
Our AI Masterclass workshop is aimed at employees from the fields of SEO, copywriting, ad marketing, design and user experience. Previous knowledge of AI is not required.
Target group: NewBees interested in AI, operational employees from online marketing
What we offer you: AI Masterclass with direct AI impulses for implementation
Our promise to you: interactive workshop with hands-on use cases from the field. All information from a single source with experts from the fields of SEO, content, paid & data and UX/UI.
This is important to us: we will show you how an integrated, coordinated approach to the various online marketing disciplines with the consistent integration of AI can take your marketing to a new level of efficiency and value creation. We also shed light on the current limits and restrictions of AI.
The goal is to bring all participants to the same level of knowledge and highlight the opportunities that AI can bring to business processes. The topics covered include the basics of AI, AI in search engines, prompt engineering, key AI tools, and the application of AI in specific areas such as SEO, content, paid media, data, and UX/UI, demonstrated through a cross-functional use case. The session will conclude with a legal overview and a final Q&A session.
AI Masterclass at a glance
We will show you how artificial intelligence can support you with the various challenges in digital marketing.
The focus is on AI-supported effective (collaboration) between the various company divisions
8 hour workshop
Who is the workshop aimed at? Operational staff, team leads and managers from online marketing who are interested in a general overview
Own account for ChatGPT is not necessary
Catering will be provided
Limited number of participants
Payment by invoice
499 € per person
If you are interested in a customized AI marketing workshop, please contact us:
This are your benefits
Small number of participants
Speakers from the field
Interactive group work
directly implementable AI impulses & use cases
Tips & tricks for ChatGPT & Co. (incl. ChatGPT for Excel & Google Sheets)
Checklists & documents for reference
Pre-Learning Video on the Fundamentals of AI
Intro Video AI Masterclass
Our referents
"The use of AI in SEO is essential for competitiveness in the digital era, it enables the recognition of complex data patterns and leads to more precise, dynamic strategies."
Senior SEO Consultant & Team Lead, your contact for technical & strategic SEO
"Artificial intelligence will fundamentally change the rules of the game in online marketing and offer interesting new ways of researching, producing and analyzing on-page content in particular."
Head of Content & Head of the AI Taskforce CC Content
"For me, AI is another technology building block for working on complex solutions in our digital world."
Branch Manager Hamburg & Manager Paid Advertising and Data, your contact for consulting, strategy and internationalization
"Visual Generative AI is arguably the most powerful tool for creative expression and immersive storytelling."
Senior UX Designer, your contact for brand experience design, visual & UI design and prototyping
Interested? This is how it continues
After successfully filling out the form, you will be contacted promptly.
You will receive all further necessary information via email and through direct coordination with us.
